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Why you should listen to Matt Cutts
Thursday, December 07, 2006
Anyone that owns a website and is responsible for the content should check Matt Cutt's blog occasionally.
He's also known as 'Google Guy' and regularly posts really useful information on how to stay on the right side of Google.
As someone who works within the GooglePlex, he really knows what he's talking about so you are wise to take note.
A good summary on some of his earlier posts can be found at SEO EggHead.
Pearls of wisdom include:
- Use dashes rather than underscores in URLs
- Don't use hidden, or nearly-hidden text
- Use user-friendly URLs
- Use the nofollow tag
More google info can also be found at their webmaster central blog.
Labels: blogging, searchengines, seo
